Faking it? Think again

Some booking systems (like BookFresh, see our review) offer you a feature that lets you automatically fake appointments. It fills your calendar with busy spots, “so that the client doesn’t feel they are the only ones visiting your venture.


When some people walk past an empty restaurant they assume the food must be no good. The same can be true with your business. Our “Fake-it” Calendars allow you to make your business appear more or less busy depending on your preference.

It actually is a pretty inventive features, but you should be very careful when using it. Firstly, you might loose some clients since the exact spot they are looking for might be “fake booked”, so they walk away. Secondly, you can fake the website, but you can’t fake a restaurant full of people when your customer arrives. And such exposé does not reflect well on you…


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